Why does your business need an explainer video?

10 seconds: The amount of time you have to grab your customer with your website.

An explainer can help. They grab your audience straight away and keep them around for longer, increasing conversions by up to 80%. This video takes care of lead generation, so you can take care of your business.

Catch more customers with a video like this...

Narrative Explainer

These ads elegantly express your brand story. They describe situational use cases that stick in your audience's head. View our example below.

Documentary Explainer

This is an excellent video style if you have a company representative willing to speak on camera and become the face of your brand. View our example below.

What's included

Our package includes everything you need.

Customer profiles

Understand your customer. We help you outline your target audience in great depth, so we know how to create a video that will motivate them to act.

Brand Strategy

Stand out from your competition. We assist you in developing a message that captures your unique selling point in your voice.

Market Research

Know your enemy. We research to see what type of videos and sales copy has worked for your industry and consumer base.

Concept Development

Your best pitch. We create an engaging concept/script that effectively explains your offering for a target audience. We create any storyboards/style snippets necessary to help you visualise a final product.

Pre-Production Plan

Every last & final detail. We hire any actors and crew, arrange the location and costumes and props to ensure your shoot goes according to plan down to the very last detail.

Video Production

Turn up and look your best. It goes without saying, we alwyas deliver high-quality video and audio that you repeatedly can use to showcase your project in it's best light.


Finding your voice. We find a voiceover artist that sounds right for your company’s brand.


Pitch perfect. We pick from an extensive library of music to find the perfect song for your company’s tone.

Video Editing

We cut your video down to only the essentials, colour it for a mood that fits your image & mix the audio.


A moving message. We provide any titles necessary to deliver your message to your audience efficiently & effectively.


Hit your target. We manage the release to make sure your video is viewed by the right eyeballs by ending up on the appropriate platform with effective promotion.


The more you know. We track the performance of your video to make sure we are reaching the goals we set in pre-production.

What’s the process

Total time commitment: 4-8 hours over 6 weeks



Chart your course with our strategy session to discover your ideal customer profile, what they like and how to target them.



We script and shoot your video to shine a light on what's special about your offering.



We make sure everything is ship shape and edited for maximum engagement.



Time to set sail! Our distribution plan will get your video where it needs to go, in front of your customers.

Waking Dreams Media Explainer Videos Cork Kerry

How do I get started?

You can fill out our Discovery Form to get a complimentary Project Plan and Content Brainstorm Session.

Next steps

1. We help you decide if this service would benefit your business.
2. We discuss the specifics of the video you wish to create.
3. We submit a detailed proposal for you to consider.

We can’t wait to help you create your most valuable marketing asset yet.

Want to have a chat?

See our Portfolio?