Before launch, TrustDish founder Shannen O’Reilly came to me with a simple goal.
Tell the company’s story and how it helps customers.
She didn’t want to rely on a text-heavy website to impress customers in the seconds they’ll give you.
But, like many founders, she didn’t know if it was possible because:
– The pitch still needed work.
– As a two-sided platform, it needed a two-sided content plan.
– As a start-up, they needed their budget to go as far as possible.
We helped them:
– Tell TrustDish’s powerful backstory.
– Capture how TrustDish solves the pain points of the chef and the allergen sufferer.
– Create a pitch and testimonial video, 10 snippets, and behind-the-scenes photos.
The result:
– The content posted so far has got 600+ engagements and 15,000+ impressions on social platforms.
– Tools to convert more site visitors.
– Their brand story reaches future TrustDish advocates.
Stories build brands. Brands beat competitors.
Ensure you’re using the right tools to get your story out there.