WDM produced a 60-second soil test video aimed at the people who buy the test: farmers sampling field by field, and ag advisors buying for multiple clients. The product page already had a how-to video, so this one focused on why to test. It shows how results guide fertiliser decisions, leading to healthier soil, better grass and stronger yields. Shot on a working farm in Kerry with actors playing both farmer and ag advisor, it was delivered in 16:9 for the website and LinkedIn and 4:5 for social. It followed on from WDM’s drinking water test video for Southern Scientific.
"Great team to work with. Really got what we were trying to do as a company and produced an excellent finished product."
Mary O'Riordan
Founder, HaPPE Earth