This Life Science explainer added €19k AR.
Here’s 3 things that made it different.
1. Script for Simple
– Plain English
– Short sentences
– Zero jargon
– Customer-focused benefits
🥅 Anyone can understand in seconds.
2. Keep it Short
– 60 seconds
– 100 words
🥅 Saying less kept 85% of viewers watching until the end.
3. Show the Transformation
– Before: uncertainty. After: confidence.
🥅 We visualised the problem and made the solution look effortless.
If you’re marketing a Life Science product and want more conversions, send me a DM!
