HaPPE Case Study

Product Videos for Tech & Life Science

We’ve helped 2 tech companies raise €500k+.

Here’s our 5-step fundraising pitch.

Founders want us to simplify the complex bits

And isolate what investors care about.

HaPPE Earth told us before we worked together:
↪ Tone down the technical.

Investors could have gotten lost at 2 parts of their pitch:
– Tech, science, manufacturing terminology
– The industry experience to understand the opportunity

So we built a simple 5-step structure to make sure they didn’t:

1/ Start where the viewer is
An everyday problem everyone can understand.

2/ Show the impact
A before/after diagram works great.

3/ One sentence on scale
Answer the problem frequency – not the market size.

4/ Validate w/ names
Show the people you’ve impacted (better if famous hehe)

5/ Show why your team can deliver
Recent milestones show you’re growing (not awards).

And the best part?

This makes your pitch clear even if:
– Your investors aren’t technical
– Or know your industry

If you want the exact writing template, DM or comment – and it’s yours.

"Great team to work with. Really got what we were trying to do as a company and produced an excellent finished product."
Mary O'Riordan
Founder, HaPPE Earth