Are you tired of struggling to come up with new and exciting content for your business every week? Well, look no further! This 15-minute planning exercise is here to change the game. With this simple approach, you'll be able to create a month's worth of content every time you shoot.
Next, ask GPT, "Write me a list of SEO questions for [insert your promoted product]." You'll immediately have a list of questions to focus on. Mark down 4 of your favourites, one for each week of the month. Aim for ones that solve customer problems by answering them. These questions will be your pillar content for the month that lets you post more videos.
Once you have four questions, schedule a day to shoot all four videos. You can get this done in 2 hours if you're focused and ensure you won't be interrupted. This way, you can batch your content creation and maximize your time and effort.
Your video answer to these questions should be between 700 and 1000 words long. Your answer will contain more than one point—ideally, 7 or 8. Start seeing each of these paragraphs as a piece of social media content. If you've done this right, you can get 5 to 10 pieces of content from every single video you do. What's important is you start thinking of them before shooting, when writing your script or even when you mark down your four big ideas for the month. When editing, turn each point into a short clip for social media. This process will allow you to promote your content on multiple platforms with higher frequency and reach a wider audience.
You've now turned one shoot into 30 pieces of content. That's why this 15-minute planning exercise is a game-changer for content creation. Not only will it save you time and effort, but it'll also help you come up with fresh and exciting ideas for your brand. So, give it a try and see how much content you can create in just one day of shooting.
Send me a message with a thank you if it's more than one video. 😉 Just kidding, you don't have to do that.
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